Head of Marketing (Local)
Hybrid- San Giljan, Saint Julian's, Malta
Marketing & Business Development
Job description
As Head of Marketing, you will be a strategic leader responsible for developing and executing comprehensive marketing campaigns that drive brand awareness and market share growth.
What you’ll do:
- Develop and implement a data-driven marketing strategy aligned with the company's overall business objectives.
- Oversee all marketing activities, including brand management, digital marketing, content marketing, public relations, and event marketing.
- Lead a team of marketing professionals and ensure their development and success.
- Manage marketing budgets and track performance using key metrics (KPIs) to measure campaign effectiveness and ROI.
- Stay current on industry trends and identify new marketing opportunities within the mobility sector.
- Develop and maintain strong relationships with key partners, media outlets, and industry influencers.
- Collaborate with other departments, such as Sales, Product, and Operations, to ensure a cohesive brand experience.
Job requirements
What you’ll bring:
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum 7+ years of experience in a marketing leadership role, preferably within the mobility industry or a related sector.
- Proven track record of developing and executing successful marketing campaigns that deliver measurable results.
- Strong understanding of digital marketing principles and best practices (SEO, SEM, social media marketing, content marketing, etc.)
- Excellent communication, collaboration, and leadership skills.
- Ability to think strategically and develop creative solutions.
- Strong analytical skills with proficiency in marketing analytics tools (e.g., Google Analytics, Power BI, etc)
- Strong written and verbal communication skills.
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